We help founders say what they mean, in their own voice, and be remembered for it.
A small number of founders each year. Six months minimum. No packages, no tiers, no account manager. Just the sentence people repeat about you — engineered slowly, in public, until it holds.
Four movements, in this order.
No stage skipped. The work compounds because each movement writes the ground the next one stands on.
- I.
Sentence
The one line people say when the room goes quiet. We spend the first hour of the first call on nothing else.
- II.
Positioning
Who you are before you have opened your mouth. Quietly engineered — never inflated.
- III.
Proof
The founder story, the case, the receipts. The pieces that make the sentence true when someone checks.
- IV.
Presence
A six-month cadence of writing. Your voice, your tense, our editorial hand. In public, on the record.
"They wrote the sentence I had been trying to say for four years. Within a quarter, my inbound sounded like the sentence."
Founder · services practice · after month four
It depends on the engagement. We tell you in the first conversation. There is no list price because there is no list service — and we would rather have that conversation honestly than post a number that flatters no one.
The people we've worked with, when they ask us to say so.
Every quarter we write to former clients with one question — is the sentence still true? When the answer stays yes, and they give permission, their name lives here.
We do not publish logos. We do not publish testimonials without a "still true" behind them. The list stays small on purpose.
Ten minutes of writing, then a conversation.
Five short answers so the call we book is a real one. At the end of the hour we'll tell you honestly whether this is the right room.