The Workshop
Build with what works.
Templates, checklists, start guides, fund resources, and interactive tools. Practical building blocks for founders who want to build deliberately - not just enthusiastically.
Pick the one you need
The practical building blocks. Business model, pitch deck, hiring brief, board memo - every template that ships with a product, not just an idea.
The things you forget when you are moving fast. Pre-launch, fundraising, hiring, compliance - checklists that catch what ambition misses.
From idea to first customer. The practical sequence that most founders skip because it does not feel like building. It is the most important part.
The financial models that actually work. Burn rate, runway, valuation, cap table - the numbers founders need to understand, not just present.
A practical tool for understanding what your company is worth. Not the fancy version investors use. The honest version founders need.
The conversation that determines whether the partnership works. Not personality tests. The questions that separate alignment from coincidence.
A structured framework for reviewing your pitch. Story, structure, numbers, ask - the five things investors actually evaluate.
Know your runway before you need to. The calculator that shows you exactly how long you have and what it costs to extend it.
Start with the Start Guide.
Every resource here is practical. No accounts required. No data saved. Use the templates when you need a document, the checklists when you need to remember everything, the calculators when the numbers matter.
Start with the Start Guide if you are early. Run the checklists before you launch, raise, or hire. Use the fund resources when you need to understand your numbers. Use the calculators when you need an honest answer.
"A tool is only as useful as the moment you remember to reach for it."
Why the Workshop exists
Founders spend most of their time solving problems. The problems are real - revenue, hiring, pricing, strategy, product, cash flow, partnerships, scaling, and the hundred smaller problems that live inside each of those. Most of the problems are solvable. What stops most founders from solving them is not the difficulty of the problem. It is the quality of the thinking they bring to it.
The Workshop is a collection of practical resources - templates, checklists, guides, calculators - designed for the specific problems that founders face. These are not generic business tools adapted for startups. They are built from observing how successful founders actually work, what they actually need, and what they actually forget when they are moving fast.
Every resource in the Workshop is practical. You can use it today. It does not require an account, it does not save your data, and it does not ask you to believe anything before you use it. It is a tool, not a product. Pick the one you need, use it, and move on.
How to use the Workshop
The Workshop is organised into four resource types and four interactive tools. The resources are for reference - templates you return to, checklists you run before important moments, guides you follow when you are starting, and calculators you use when the numbers matter.
The templates cover the documents that founders write most often: business model canvases, pitch decks, hiring briefs, board memos. Each template comes with guidance on how to fill it in, what to prioritise, and what most founders get wrong. The guidance is specific - it tells you what to write, not just what the section is for.
The checklists are for the moments when you need to remember everything but cannot hold it all in your head. Pre-launch, fundraising readiness, hiring processes, compliance requirements - each checklist is built from the mistakes that founders have made and learned from. Run the checklist before you launch, before you raise, before you hire. The items on the list are the things that founders in the SOE archive wish they had checked.
The start guide is for the founder who has an idea and does not know what to do next. It is the practical sequence from first customer to first revenue to first hire - the things that feel obvious until you are doing them and realise you have no idea how. Most founders skip the start guide because it does not feel like building. It is the most important part of building.
The fund resources are for the founder who needs to understand the numbers. Burn rate, runway, valuation, cap table - the financial models that determine whether you survive the next twelve months. The fund section does not teach you accounting. It gives you the practical models that founders actually use, with the context that explains why each number matters.
The interactive tools are for the moments when you need to work through something. The Valuation Calculator gives you an honest estimate of what your company is worth. The Co-Founder Fit tool gives you the conversation you need to have before you sign anything. The Pitch Review framework gives you the five-point check that separates a good pitch from a great one. The Burn Rate Calculator shows you exactly how long you have and what it costs to extend it.
None of these tools require an account. None of them save your data. Use them, leave them, return to them. They are tools, not products.
The Workshop and the Companion
The Workshop and the Companion are designed to work together. Use the Workshop when you need a practical resource - a template, a checklist, a calculation. Use the Companion when you need to think through a problem that the Workshop has surfaced.
The flow is simple: you run a checklist in the Workshop, find a gap you did not know you had, take that gap into the Companion, and work through it with the structured thinking tools. Then you return to the Workshop with a clearer picture and fill in the template properly.
The cycle repeats. Every session in the Workshop generates material for the Companion. Every session in the Companion produces answers you can apply in the Workshop. Together, they create a continuous loop of thinking, building, and learning - the same loop that runs through every founder's work.
The Workshop also connects to the Journey. The topics in the Journey identify problems you need to solve. The tools in the Workshop help you solve them. The Companion helps you think through the ones that are harder. The ecosystem works because it is designed as a system, not as a collection of separate products.